Episode Transcript
[00:00:00] Speaker A: Sam.
Hello, everyone, and welcome to another episode of Pivotal Change. I'm your host, Ryan Kahn of CS Business Consulting. And Pivotal Change is a show that you well know is all about leadership, business owners, executives, and anyone that has or wants to grow their influence. Hopefully, by listening to our experts, you can find those one or two crucial things you need to make your pivotal change on your path to success. We have a very fun episode tonight.
We have a new friend of mine, Adam Henry. Adam Henry is the vice president of the Amity Group. This is a wonderful group that helps a lot of people in a very dear time of their life. I'm not going to steal too much of his thunder, but he's been around for a while, and he has been revolutionizing this industry, developing apps and making things just much easier for people to operate and provide the very valuable services they need. So, Adam, welcome to the show.
[00:01:22] Speaker B: Thank you, Ryan. Appreciate it.
[00:01:24] Speaker A: Well, it's my pleasure to have you. And unfortunately, we're up always against a time window. We only get so much time per episode. So I'd really like to just kind of jump into the questions, if that's all right by you.
[00:01:34] Speaker B: Yeah, Fantastic.
[00:01:35] Speaker A: Gotcha. So you're in hospice care, which I think most people would very much appreciate what you do.
What made you first realize through hospice care that there was a broken staffing system, that getting those people was somehow not working out the way it was.
How did you discover the brokenness for hospice care?
[00:01:57] Speaker B: Well, you know, my wife has been a hospice nurse for well over two decades. And so, you know, you come home from work and you swap stories about how. How was your day? Right. And so not so much about the patients, but she would talk a lot about the nurses. She had a really strong concern about watching really good, talented hospice nurses leaving the industry in droves, actually, due to burnout.
And at that time, you could hardly turn the news on and not hear something about how the medical system was broken or needs adjustment or, you know, insurance issues, the nursing shortage.
And so between, you know, what I was gathering from media and what I'm hearing from her, and then to make it really personable, my grandmother, when she went on hospice, I was raised by my grandparents, so they were very close to them.
When I saw the good that they do and just how valuable that is, you know, we get, you know, two. Two things in life, right? You're born and then you die, and you only get one opportunity to do both of those well. And so I just, when I saw what my grandmother went through, it really became personal to me and I wanted to make a change and see what we could do to help things.
[00:03:22] Speaker A: I can, I can definitely, definitely appreciate that. Those are, those are really good insights. So I find that very interesting. You know, I have a law enforcement career and everybody loves a good cop story.
Something to hear about police and it ultimately, after about two to three years of your career, you really start to realize that you're not so much telling about that, you know, cool drunk he had to wrestler fight and who was both funny and, and tough to fight at the same time. But you're talking about the camaraderie or the lack thereof. You're talking about the leadership. You're talking about how political things can when there really is a pure way to do it. And it sounds like there's, there's a little bit of a parallel in your world as well. And so I'm guessing that's how Amity Group was born is out of that realization.
[00:04:04] Speaker B: Yeah, absolutely. So, you know, we had the expertise in my wife and just all her years of experience to pull from, and then we had that personal connection that I made and we just thought that this is the right thing to do. And again, you know, people said it wasn't possible. They kind of made fun of us. And, you know, that's part of going with the entrepreneurial territory, that sometimes you might be the only one who's in your corner cheering for you. You know, I'm sure being a police officer, a lot of times you're on your own and, you know, you have to cheer for yourself sometimes.
[00:04:40] Speaker A: Nope, I, I like that, that statement. I think you're exactly right. That's, that's a very good, very good point. You know, and so in finding the right people, Amity, obviously it's probably, you have to have a skill level in specifically dealing with hospice care, but I imagine there's, there's a certain level of empathy and sympathy that goes along with it. Like you have to have people that have heart as well. But what are you doing to find people who can lead with heart and skill?
[00:05:05] Speaker B: So in hospice, you know, compassion and empathy, those things are non negotiable.
So that being said, it really has a lot to do, Ryan, with our culture.
Both Shelly and I have been really active on social media, and when I say culture, I, I don't mean, you know, abandon the, the mission statement that's on the wall. But are you living it? Right? And so we talk constantly amongst ourselves why we do what we do. We talk to our nurses about what we do and why we do it with our clients. And we're on. You can't really get on social media and do any kind of hospice search, whether it be nurses or anything like that, without seeing Shelley or the Amity Group. And so we're constantly talking about our mission. And so we, we find a lot of people organically. Now, obviously we do run ads. We are a national company now. And so we do use some of the platforms that are available to hire people. But a lot of times we'll get an email or a comment on Facebook or one of the other platforms, Hey, I love what you guys are doing. How do I become a part of this? And a lot of times we'll like in New Mexico, there's a great nurse. We didn't have a client in New Mexico. She wanted to be a part of the Amity and what we're doing, so we brought her on board and then we started marketing out to that area. And then a lot of times it's the vice versa. A client will reach out or potential client will reach out to us. We don't have nurses in that area, but they see what we're doing, they hear us at conferences. We. Shelly does a lot of public speaking at conferences.
And so, you know, just organically, a lot of the right people show up by living our mission.
[00:07:05] Speaker A: I love that. So you really put an emphasis on mission, which is something that's near and dear to me because part of what I do for a living is helping people set up their mission and their vision and their core values and of course, living in alignment with those things. So if I may interject a word of alignment, you're talking about it frequently, you're putting it out in front of your people and you're, you're building alignment with that. So that you said it's an order, organic draw that people recognize who you are, they see the service you provide and they're like, hey, I need to be a part of you. Or they see somebody and say, hey, you need to be a part of this. And, and the development of that culture has really been a profound way that you've been successful in finding the right people.
[00:07:41] Speaker B: Absolutely.
[00:07:43] Speaker A: I love that. I love that. So obviously you still said you have some of those regular platforms, those regular marketing job opening type things, and you have these administrators in those roles hunting those people down, maybe scanning through resumes, applications and things like that.
We all struggle. So maybe you can give us a little bit of uniform advice as well. Across industries, we all struggle finding the right People, not just the right people, but then getting them in the right seat on the bus. Right? Get them on the bus, then get them in the right seat. So many people feel like they have to settle. Like, here's a warm body. They kind of meet the checklist, forget about mission alignment and culture. But we need this warm body for the fill role. How do you keep people from feeling like they have to settle?
[00:08:21] Speaker B: Yeah, well, gosh, you know the salesman in me, right? If I'm speaking to a potential client, what I.
My job is to explain to you the benefit of using an amateur nurse while you're looking for the right person to fill that job. Because, let's be honest, you know, the wrong people, even the right people in the wrong position, kind of eats your organization from the inside out. If they don't feel fulfilled or if they don't buy into your mission, if they're just. Just showing up for a paycheck, it's. It never really works out. Well, you actually, you wind up. Now you have another problem. Now you still have a job that's not being performed at the level that you want it performed at, but now you also have this person who has a family, who has responsibilities that you have agreed.
You know, it's a. It's a contract, right? And so now what do you do?
Do you let them go? Do you move them to another?
And so I think it really starts in the beginning of. If you're an entrepreneur or business leader, what is your mission? Do you believe it? Right? Are you putting it out there? Are you. And then talking to people, you know, if someone.
Look, we're all pretty good at.
[00:09:49] Speaker A: And.
[00:09:52] Speaker B: It'S not authentic, you know, and we can all say that we care about people, and we should. But do you buy into the mission? Right?
That's.
You have to have the right people. And so, you know, would you rather grow slowly with the right people or, you know, sputter along trying to grow with the wrong people? You're always going to have that. That obstacle to overcome of now. Now you have the wrong people. Now what do you do? Right.
[00:10:26] Speaker A: Let me jump in.
Let me provide maybe a metaphor for. So we all, I think, know the old math problem or the old story about the frog takes, you know, a leap three feet forward, but then he slides two feet fat three feet forward and slides two feet back. Yeah, I feel like what kind of what you're telling us, if you're trying to grow and expand, but you're just hiring the wrong people, you may feel like you're Leaping three feet forward. But you' people in the wrong spot, toxic environments. You're going to have people only doing the bare minimum and you're going to actually be sliding backwards and you're not going to be leaping forward as much as you want versus waiting for the exact right. People may feel like it's going slower, but you can take bigger, better leaps and keep your process all along the way. If that's even a fair frog metaphor for, for what you're trying to say.
[00:11:10] Speaker B: Right, Absolutely. And so, you know, while we're very niche in the staffing firm that, that we provide that is kind of growing across all industries. You know, a lot of times we have this, this idea that, you know, staffing is, you know, day labor and we need those people, we need those services.
But for highly regulated professional services, sometimes you need that niche brand and those are developing across all industries now. So that would be my suggestion. Use a temporary service that is n that, you know, get professionals in there to fill those slots until you can find the correct people.
[00:11:52] Speaker A: I love it. What we're going to do is we're going to go ahead and stick a pin in this conversation just for a minute. What I want to do is I want to come back and start talking about, you know, building these, these local teams and how that creates a kind of more long term impact. So everyone stay tuned with Adam Henry and grab your pen and paper because we're going to be digging into this and you're going to want to write some of this down. We'll be back with more Adam and more pivotal change right after this. Sa Foreign welcome back to the show and we're going to keep carrying on with more pivotal change and Adam Henry with the Amity Group. But before, if you ever have missed an episode and you love what you're watching, which we know you do, I want to remind you that you can find not just pivotal change but all of your favorite now media TV shows live on demand 24. 7 streaming. You can get it anywhere that you are or you have data and satellite connection. Now Media TV is on demand through their app that comes through Roku through iOS and you can unlock your non stop bilingual network, English and Spanish, all your current events, relative news, leadership, business, everything you want. Now Media tv. And you can find us streaming around the clock. And here's the benefit too. You can find us in the podcast version as well in case you're in a situation where you just can't watch the show. You only have ears to listen. So keep that in mind as we continue with the show. And we keep talking about some of these really things that are important not just to hospice care, but to every industry. So Adam, you mentioned something in that first segment where you said compassion is a non negotiable. So I want to tell you, have you tell the audience a little bit about that compassion and how you can build a culture or a workplace where something like that is just not optional, it's just part of the culture.
[00:14:04] Speaker B: Sure. So, you know, I work in hospice and so end of life compassion and empathy, absolutely non negotiable.
However, you know, across all industries, you know, I think things have just shifted, culturally speaking, across generations.
The boomer generation, they went after security, benefits, retirement. They often found one job, kept it for life.
My generation, Gen X, we were a little that more willing to take risk.
We were after payment. We wanted to be paid and we wanted opportunities. Right. Exciting opportunities. The younger generations, millennials and Gen Z, they're now, they're starting to change the environment a little bit. Right.
They still want to be paid fairly, but they're looking to belong to something greater, something bigger in their community, whether it be environment or, you know, just cultural change, something better for the earth, something better for mankind. And so I think it's, if you know your mission and you can communicate that well and you're, you put it out there a lot and you grow organically in a controlled rate and not just chasing growth for the sake of, you know, we all need to make money. I'm not saying don't chase money, but if you follow along with what I'm saying that organically the right people will come to you, they buy into your mission and getting to know them as people. You know, it's one thing to have a company meeting once a month and to, you know, to motivate, right. But motivations go on. By noon that afternoon.
What we need is discipline and investment of time into our people. You know, you buy into my mission, but why? What makes you tick? You know, is it the autonomy that we, that we afford you to make decisions on your own and get your work done as you see it, or is it the fact that, you know, we want to stop hunger in our community? Whatever your mission is, find out what those, what your people want and you know, try to connect those dots and I think believe as us, as leaders, that's, that's a key part of our job.
[00:16:34] Speaker A: I love it. So you're, you're hearing or I'm hearing you say what one. A lot of nuggets in there, if you guys were paying attention, hopefully made at least five bullet points. But in a brief summary, there's an authentic care, not just for your people, but their interests and what they care about. Giving access for them to find a way to lock into the mission and provide that higher purpose or that, that meaning that they want to get out of work and life. And all of that is going to thread this theme of connectivity, community, and ultimately that, that level, they get to output something into the world or into the community, and that breeds compassion in the workplace.
[00:17:10] Speaker B: Right, right, right.
Yeah. A lot of folks, particularly men of our generation and older, think of empathy and compassion as weakness, when actually it's strength. You know, it's a real strength to be compassionate and put people first. And look, if you put people first, the success is going to come.
[00:17:33] Speaker A: I, I agree completely. And so with putting people first, you found kind of a little way that you like to do that. You, you focus specifically on your nurses and your staffing, on local nurses instead of maybe traveling nurses or people that have to come around. And does that help breed, like a more tighter knit? Like, tell me why that's important to you guys.
[00:17:54] Speaker B: So, you know, I grew up in Texas, but again, I was raised by my grandparents, and so when they retired, they moved back to Louisiana. And I'm in South Louisian, and so, you know, but we get to move around. I was in the military, so I've traveled all around and I, I've gotten to know a lot of people and really privileged that way.
And, you know, every community has their own, their own vibe, their own feel. They're. You know, people in Manhattan don't call it Manhattan. They call it the city. You know, people in South Louisiana, there's not many people who speak fluent Cajun French anymore, but we all know a few words, a few phrase.
We all know, you know, about the swamp or whatever, and same thing in Hill country in Texas or in Chicago.
So, you know, travel nurses are good if you need them.
However, at the end of life, community and local culture, super important.
It's important across all industries. You know, when you hear someone, you know, using local expressions, you know, that means that you're. You're part of us, you're one of us. Right? And so I think it's just a, it's a, just a comforting feeling right off the, right off the, the beginning. And so while we are nationwide, we do not send nurses from South Louisiana to Manhattan. Right.
Our. Our nurses in the city, they work in the city. And our nurses In South Louisiana. They work here, right? It' for them, it's better for their families and it's better for our, Our, our clients and their patients.
[00:19:41] Speaker A: I like that a lot. So if somebody said to you that I don't like the whole local thing that limits me, that, you know, puts boundaries on me that are going to, you know, not. Not help me to increase my growth or bandwidth or my reach, how would you respond to that?
[00:19:56] Speaker B: Well, you know, without sounding too cold, you know, our business model isn't for everyone.
As a matter of fact, we are the one and only. We're. We're one of one. Our marketing team has fit sometime because they're looking for some other model that's out there to kind of mimic or see what they're doing. But the Amity Group is one of one.
Not only are we the only staffing firm that's dedicated to hospice, we're the only staffing firm that staffs nationwide, only locally.
So, you know, there are some nurses that have declined to work with us because they wanted to travel, they wanted to move around. And hey, I respect that.
When I was younger, I, I did a lot of that myself. But this is a business model that we believe in and we're committed to it. And the last nine years, we've had fantastic results.
[00:20:57] Speaker A: I was going to say, it's clearly working.
[00:20:58] Speaker B: Yeah, yeah, yeah, yeah.
[00:21:00] Speaker A: I, I really like, I really like that response, you know, and I don't think it's cold at all for an entrepreneur and a businessman that's providing such a specific and very near and dear work to say our, our model may not be. We not. May not be suitable for everyone. I think that's okay. I think everybody that tries to make themselves all things, all people is probably destined to fail, you know, as far as the business model goes. But that, that's really good. So, so tell me about this. How can any business really strengthen their local relationships but still do what you nationally.
[00:21:33] Speaker B: Sure.
Leverage social media.
I mean, turn your camera on your phone and start talking. Talk about what you do, what your mission is, why you do what you do and you start pushing, you will reach people that.
Look, you're a business guy. You've probably heard that, you know, obscurity is my problem, right? People don't know about me. They don't know what I do. And even if they're not yet ready, they don't have the need or they have the need, but they're. They're just watching. We've had that happen a lot. We've had clients say we've been watching for years and we're waiting to see if this works out. And you know, we're ready to pull the trigger that social media is free. Not certainly you can pay ads, but look, make videos. I'm telling you it works. I've seen it. And certainly we market, right? We, and we do spend some money on ads and we use, you know, all the mailing systems and all that type of thing. But by and large, what has been most successful for that organic growth across the nation has been social media. And not static post, but our faces and our voice sometimes goofing up on words, sometimes not saying exactly what we meant. But we're all human. And I think today, particularly with AI so much perfection, I think that people are regaining the appreciation of just two humans communicating. And you know, when I'm talking to you and my phone and you're in your phone and you're listening to me, there's a connection there that it, you can't be made anywhere else. Not for free anyway.
[00:23:21] Speaker A: Right? No, I think that's so important. What you're saying is how to do that. And you honed in on the social media. Even if you don't have a million followers, your 200 followers, your 2,000 followers, they're going to get an impact. And you know, there's the organic referral system which we're all, you know, pretty familiar with. But then you have the, the sought after and you just make sure what I'm hearing you say is utilize the tools that are available, especially the free tools and the popular tools. So that's, that's another good spot for us to, to just do a brief pause in this conversation. We're going to be coming back with, with Adam here just a little bit and we're going to be talking more about, you know, being purpose driven like we've been kind of alluding to, but also doing so while growing fast and producing a profit. Because having purpose and ultimately producing a profit is the harmony we're going for. So sit tight. We'll be back after these messages in just a moment.
Sam, I'm your host Ryan Kahn and you're back for the second half of this episode of Pivotal Change. And I've got Adam Henry from Amity Group with us and we're having a wonderful conversation about culture, about having impact and purpose and being able to expand nationwide, but be able to focus local and make sure that your brand is exactly what you want and using the free tools and resources available to you and now we're going to switch over to his insights on living with that purpose and working with that purpose, but also making sure that as an entrepreneur, you're having profit and growth. So, Adam, we're going to keep this conversation rocking and rolling. And I just have one question for you. Right off the bat, you've talked a lot about mission. How do you keep your mission first without sacrificing the growth as well?
[00:25:26] Speaker B: That's, that's something that I think all entrepreneurs wrestle with. And first and foremost, you, you have to know what your mission is and you have to believe in it. That's also a non negotiable, you know, and then if you put the people, if you can find the right people and if you're following along this program, I think you will find your way to do that to, you know, organically grow the right, the right staff, the right people in your organization.
But, you know, when you, when you put your mission first and you put people first, growth is going to follow most of our people. And again, I sound like I keep saying the same thing, but most of our new clients, most of our new nurses, they know us. They feel like they know Shelly, they feel like they know me because they see us so much. We make a strong effort to be real people and to be accessible via social media or doing programs like this or, you know, not hiding in the corners at conferences, but actually going, attending, speaking, working the room, going up to people, saying hello, telling them what we do.
You know, sometimes to the point maybe it's a little uncomfortable or aggravating, but hey, if people don't know who you are and they don't know what you do, then they're not going to use you.
[00:26:56] Speaker A: You.
[00:26:57] Speaker B: So I, I think that if you stay true to yourself and stay true to your mission, the growth is going to come. And let's be honest, right? You've been in business long enough to know that, you know, if I'm chasing money, I am going to always be unfulfilled. Right.
You know, if whatever I think a lot of money is, whenever I get to that point, by then I will have created a friend base that makes way more money than that. That. And then whenever I reach their level, I will have created another friend base that makes me. You'll never reach an end when you're chasing money. You know, if I want to go to bed and sleep well at night, my mission, that's number one. It just has to be.
[00:27:42] Speaker A: I love it. I, I think what you're saying is so wise Wise that I think everybody needs to hear it. I really think we talked a little bit about this younger generation earlier. This younger generation really needs to hear it because with social media, the Tick Tocks, the Instagrams or whatever platform you're, there's so much showcasing that, you know, that luxurious life, the fast cars, the yachts, the boats, the whatever it is, the, the fashion and the people that pursue those things are always left unfulfilled. There's always something more, always something more. Now I'm, I'm a man that loves not being complacent and always striving to be a better, more excellent version of yourself. But you should be chasing a sound night's sleep, right? Sleeping at peace, having a family that loves you. Right? Being able to fulfill a mission and serve the world and community and people that, that work with and for you. And I think like you said, you' you'll be well rested if you're pursuing those things and making those your main goals. So. Yeah. What, what a wonderful nugget of wisdom. Thank you for that. Let me pivot a little bit more about actually talking about some profit here a little bit. And I want kind of your lessons, what you've learned on profit that has, you know, being able to make money and grow and again live a comfortable lifestyle. How did that change your view on the purpose and maybe having a blend in harmony of the two. What are your lessons on profit? It.
[00:28:57] Speaker B: Well, you know that saying that money is the root of all evil. I, I don't believe that. I really don't. I, I think, I believe. I've seen my experience has shown me that the more profitable I or you or any other entrepreneur becomes really just, just amplifies who they truly are. You know, if you're a kind and generous person and, and putting people first, the more money, the more resources you have. That's just going to be enlarged and then if you, you know, go the other way and you're miserly or, you know, whatever that looks like, I think that that again, like we just talked about, there's never going to be enough.
You know, personally, I'm not a. And you know, look, we're enjoying some success. I'm not going to deny that. But I've never been a big pile of money guy. I'm more of an experience person. I would rather the, the profits that, that we get to enjoy, I would rather, you know, share that with my family and our kids and you know, their wives, husbands and go places, experience things, enjoy life.
Almost 60, not ready to go yet. But, you know, I, I'm not 25 either, right? So I, I, I've been around the block and I, I've made. Look, Ryan, I know way more about what not to do than I would. I know what to do. Right.
[00:30:43] Speaker A: Amen.
[00:30:46] Speaker B: All the lessons I know, I've learned the hard way. So, you know, the money and the stuff, there's, it's never ending. There's always going to be something more, something more shiny, something more expensive.
And so, you know, go for the experience. Be true to your mission.
Be true to yourself.
You said something very early on in the program that, that hit me, that if I'm trying to please everyone, that, you know, I'm, I'm destined to, for, for failure because I'm never going to make everyone happy. Right. And you know, if you're an entrepreneur and you're doing something new, look, man, not everybody's gonna believe in you. And even some that do, they're gonna side with the other people. They're gonna laugh, they're gonna poke fun. You got to be your own cheerleader. You got to just keep going, stay true to yourself and stamina. Right? Grit, determination.
[00:31:44] Speaker A: Yes.
[00:31:44] Speaker B: All of those things will pay off.
[00:31:46] Speaker A: Great. The great separator. And I want to double down for the audience to, to get an echo of something that you said. You know that famous Bible verses that says for the love of money is the root of all kinds of evil. So if, as long as you're not loving money and using it for evil, if you are purpose driven and you are, you know, serving people, the more money you make, the more your cup overflows and the more you bless other people's lives. So it's okay to be an entrepreneur, pursues a prophet. You just got to make sure you're not chasing those shiny objects and you're doing good with your money. So that doesn't then become an evil love. So I, I love that. I love that. So what do you find? I think you're kind of hinting towards it, but what do you find that the leaders do to make that mistake of chasing profit before purpose?
Well, is it a, is it a clear, conscious decision? Is it a slippery slope? I mean, can you expand on that a bit? Little world?
[00:32:36] Speaker B: Yeah, I think it just kind of depends on a lot of. It can be culture, right?
Where do I come from?
What did I learn growing up?
You know, I.
Not proud to talk about my failed businesses, but there were businesses that I had when I was younger.
I had no idea what I was doing. I had no mission. I was literally trying to get rich. And life happens. And sometimes it happens very fast. And those businesses, that marriage, you know, those things can be temporary. And so it's, it's really the school of hard knocks.
[00:33:24] Speaker A: Yeah.
[00:33:25] Speaker B: And paying attention to. I'm a studier of people looking at people in history.
You mentioned something about, you know, the more I give away, the, the more my cup runneth over. And I, I think about folks in history like Dale Carnegie, who seemingly could not give his money away enough.
Right. With all the money he gave away, he just kept making more. And it was, he was trying to give it away before he died. But you know, and then we have, you know, there's plenty of examples in history of the people, celebrities. And you're beginning to hear more and more on, in the media high, you know, a class celebrities talk about what else is next. You know, when you've bought the jet, when you have six mansions, when you have all the stuff and you still feel empty inside.
You know, take heed to those warnings. But right, look, you know, we're all human and we have to make our own mistakes. And I'm glad I learned, you know, around 45, Ryan is when I, when I started paying attention, you know, it took me a while. I'm a slow learner. Right.
[00:34:39] Speaker A: Listen, there's a. I'll be a slow learner with you right there. So let me, let me do this last question before we cut to another commercial break. But we're on this, this topic here. So tell me, why is doing good? Because I believe you're an industry that literally it is your job to do good. So why is good actually good for business?
[00:34:58] Speaker B: Well, gosh, you know, there's, there's plenty of scripture that, that points to that direction. But you know, on a, on a practical scale, I used to work for a guy I. And he's dead now and their business has been sold off. But this guy literally had a gun everywhere. Had one in his car, he had one on his desk just everywhere. And where I'm going with this is he had cheated a lot of people in business.
And you know that constantly looking over your shoulder if you're doing the right thing for the right reason, not just when other people are watching, but because that is your discipline, your dedication to your, your, to your mission. You've developed your own culture, you made true to yourself when you're living in that way and you're not looking over your shoulder when you know, look, nobody likes to pay taxes. But I don't want to worry about the tax guy coming knocking on the door wanting, you know, to sell all my stuff and repossess my house.
[00:36:08] Speaker A: Real quick on that one. So you're saying not only is doing good, good for business because, like Dale Carnegie, it's going to spread who you are and you can do more.
But, but doing bad in your business may be actually bad for your health and for your life.
So what I want to do is I want to stick a little pin in the conversation right there. I'm going to let the audience chew on that one for a minute. Then we're going to come back for our final segment of the night. So everyone sit tight. We're about to have a big finish with Adam here in just a moment on more Pivotal Change, right after these messages.
Sam, welcome back to Pivotal Change. And make sure you never miss a second of the show of this one or any of your favorites on NOW Media tv. We're streaming live and on demand whenever and wherever you want. Just grab the free Now Media TV app. You can find it on Roku or iOS, and you can join instant access to our full bilingual lineup. Now Media TV is also the place where you can find the podcast if you prefer to listen or you're on the go at any time. Remember everything about now media TV is 24. 7 live streaming brought to you. So with that knowledge, we're going to keep moving forward on this magnificent conversation. We've been talking a ton about just leadership and the, a little bit of the emotions behind leadership and the care and the genuine nation of leadership or genuine nature of leadership. So, Adam, I want to ask you a question about empathy and if you can tell us, because you obviously have incredible experience with empathy being in hospice care, what does that really look like in leadership?
Not just the words that people may use, but what does it look like?
[00:38:10] Speaker B: Right? So, you know, empathy and leadership, there's a, there's a saying that goes, you know, I hear what you're saying, but I'm watching your feet. You know, folks who are looking to work at your company, it's kind of flipped from will you hire me? To why should I work for you?
And so even when you find find the right fit, the right people and you get them into your organization, getting to know them as people, not as employees, but as in people, and getting to know what makes them tick, what brought them into your, into your mission, into your organization in the first place, and then really working on that, you know, an example you may have, have Sally who's answering the phone and, and maybe pushing out orders for you. But when you talk to her, you find out that what she really wants to do is volunteer work or, you know, she's really doesn't feel like she's using her organizational skills to the best of her ability, you know, in the capacity that you have her in. Well, you know, what if part of your mission is doing an annual little, I don't know, food drive, Right? Maybe you want to help in hunger in your community.
Can you imagine how Sally's face is going to light up when you invite her to maybe be the volunteer organizer or the director of other volunteers or, you know, give her a look, man, it's all about connecting with the people and of just, you know, how can I help if I'm a leader, that doesn't mean that I stand on the mountaintop and I march people into battle. You know, that's a completely different thing, right? Leadership and business today, you know, what's my mission and how can I help you achieve your goals?
Maybe, maybe, maybe Bobby is working here for a paycheck check. Right? But maybe what Bobby wants to do is, is be a leader himself.
Wouldn't I want to be the guy in my community that's known as a guy who builds other leaders?
You know, how can I help Bobby become a leader? You know, look for those things. There's a lot of creative ways.
You know, almost every major university in America has free online courses. You just have to know where to look. You find out Bobby wants to be a leader, or you find out that Sally wants to be an organizer.
Look, man, you're at your computer already most of the day. Do a little quick search.
Give them some tips that, you know, hey, off the clock. Yeah. And then how can I incorporate that in my organization? Maybe they stay with you forever. Maybe they don't leave again.
Do I want to go to bed and sleep well at night, or do I want to worry about how am I going to get rid of Bobby, or how am I going to get rid of Sally? Or what am I going to do with these people, you know, or enrich.
[00:41:19] Speaker A: And develop them, which I think is great. So tell me about the opposite of this. What happens when leaders forget or don't know that they're supposed to be having that genuine care for their people? What's, what's the result?
[00:41:31] Speaker B: You will begin to run into staffing issues. Right? And staffing issues expose the weaknesses in your systems, the weaknesses in your organization.
And sometimes it's. It exposes the fact that you have lost sight of your own mission and it's us as leaders to, you know, have that hard conversation with ourselves or to find other entrepreneurs and connect with them and hey, this is what I'm going through and, you know, how do I handle it? You can't go to your people with those things. Right.
I, I do firmly believe, though, that when I've made a mistake, particularly publicly in business, I need to correct that mistake. I need to at least own it. And again, I hear what you're saying, but I'm watching your feet. What are, what are we doing to correct that? Right.
I'm not saying, you know, abandon your mission statement that's on your wall, but are you living it? You know, does it have meaning to you? Do you believe?
Right.
[00:42:35] Speaker A: No, I, I think that's absolutely correct. And I think you hit on something that's so important and I'll, I'll phrase it the way that I've said it in the past, that people vote for their leaders with their feet. Right? So if you're a lousy leader and you're not sticking to your mission, you're not living up to what you say, they're going to vote with their feet by leaving and walking off. But if you're a great leader, they're going to vote with their feet by lining up behind you and following you anywhere that you take them, them. And so I think that's a, I think it's a really good point that, that you're making here and about how for us to really not forget and concentrate on bringing genuine care to your people. Like you said a moment ago, developing the people, finding out what their passions are and seeing if you can fuel that passion or at least unlock a door to that passion. Right. I think that's, that's so important. So if you're able to understand and utilize and encompass empathy, you know, obviously it's got to be genuine. How does that become a competitive edge for you then in not just your business, but in any business?
[00:43:33] Speaker B: Wow. So I can tell you firsthand story about the Amity Group.
We had a client that, you know, and back then my job was cold calling. Go. I'd go around knocking on doors and hey, this is the Amity Group and I'm Adam and this is what we do. And there was this one particular, this person was in mid management, not field worker, but not top level either.
And, but that was my point of contact.
Not rude, but didn't want to hear it.
Go away, you're wasting your Time. Well, oddly, she discovers my wife Shelly on social media and really buys in to the mission via watching Shelley's videos.
And so the day came that.
[00:44:23] Speaker A: In.
[00:44:24] Speaker B: Her opinion, poor leadership where she was, she wanted to jump ship.
So she came over here to the Amity Group, where we are walking the talk to the best of our. I mean, that is, that is our thing, right? And so not. We're a staffing company. She has been with us, Ryan, for five years.
[00:44:45] Speaker A: Nice.
[00:44:45] Speaker B: That's odd for a staffing agency, right? Not only that, she has been our best, best cheerleader.
In other words, when other nurses in the area are looking for a change, I won't say her name, but she says, hey, you know, I've worked with you. You really need to come over here to the Amity Group. And vice versa. She is also sometimes said, hey, look, this person, you know, they have all the degrees and they have, you know, they know how to do the application, but they don't fit the culture I love. And so when you start having people internally looking out for you and, and, and, you know, fostering.
Right.
Your own culture, that that's a win. That's a solid win.
[00:45:35] Speaker A: I think that's a big win.
[00:45:36] Speaker B: You're.
[00:45:37] Speaker A: You're exactly right. And that is a beautiful story of how the empathy works. And it captured the right person at the right time, and then they're able to spread it, spread it to everyone. So let me ask this last question of the night and then I want to opportunity to kind of tell us a little bit more about yourself. But so this is for our audience to take home. So what can leaders say differently? Like, is there something they can develop in their speech or they can do with their people, you know, as effective as tomorrow to show that they truly care and start that process of getting the empathy and the compassion into their business?
[00:46:10] Speaker B: Right.
I think first they have to have that difficult, maybe uncomfortable conversation with themselves.
Why am I doing what I'm doing for. For as Work.
[00:46:21] Speaker A: Work.
[00:46:21] Speaker B: Right. And what is the higher goal?
And you know, hey, if. If you're doing it because you want to be rich, that's cool. But why, right? Why do you want to be the, the largest donor to your church? Do you want to use some of that money to. Maybe you want to build legacy and, you know, a library or whatever it is, connect it to something larger and then start spending time with your people and not just preaching something that sounds good, but actually living that, getting to know what they want. How can we get these folks not to a line but how do they align with our mission? Right. And you said something, and I think I've heard Nick Saban say something like that, get the right guy on the bus and get him in the right seat. Right. Sometimes, sometimes you got to get somebody off the bus, maybe they're in the wrong seat. And, and look as a leader or as a particularly a founder. Right, A founder.
Sometimes it's you, sometimes you're in the wrong seat.
[00:47:29] Speaker A: Let me jump in on that, that comment real quick. You know, I think that self reflection, you hit a full circle here. You went to self reflection. The first thing you can say is something to yourself, at least the mirror. And I think that's really impactful for leaders to hear. So what if leaders want to hear more from you though, Adam? Where can people find you? Where can they get a hold of the Amity Group? Tell us about yourself and where to, where to lock you down before we end tonight's episode.
[00:47:52] Speaker B: Yeah, absolutely. So my website is the Amity Group. I'm sorry, Amity Staffing. It's a little confusing but it's www.amity staffing. That's a M I T Y S T-A F-F-I-N-G.com and find out everything about the Amity Group. We have the dawn app, which is documentation app for hospice nurses. That's capital D, capital A, capital H capital N app. You can find it on both app stores. You can also find me social media, LinkedIn, post videos. I write articles and find out a lot about me there. It's Adam Warren. Henry.
Got you know there's a thousand Adam Henry. So I throw the warn in there for clarification.
[00:48:42] Speaker A: I love it. Well, Adam, thank you so much for coming on the show. This has been a pleasure. Audience has learned a lot and for everyone else out watching, we'll catch you next time. But remember to go out into the world and see the change and be the change. And we'll see you next time on Pivotal Change.
This is where smart business conversations meet real world experience, where strategies are shared, lessons are learned and ideas come to life.
[00:49:04] Speaker B: I'm Emily.
